Pashley cycle factory: the Home of British Hand-Built Bicycles I’ve been meaning to write this post for longer than I care to remember but never seem to take enough time to really give it enough thought. Founded in 1926 and based in Stratford-upon-Avon, Pashley Cycles is England’s longest established bicycle manufacturer. Their collection includes classic and commuter bikes as well as retro beach cruisers alongside high-quality work bikes, cargo bikes and load carrier tricycles for industrial and commercial use. If you’re looking for a bicycle with a specific use, you can bet that Pashley have a bike for you. They are one of only a handful of bicycle-makers left in Britain, the others being Mercian, Brompton, Orange Bikes, Bob Jackson, Ellis Briggs and Woodrup and, in 2010, 10,000 Pashley bikes were sold which shows that there is a desire for high-quality, old-fashioned British craftsmanship. The bikes are even used for deliveries by the Royal Mail and Pret A Manger, and have featured in ad campaigns for Barbour, Radley and Topshop. Founded and made in Stratford-upon-Avon in 1926 by William ‘Rath’ Pashley, in 1994 Pashley undertook a management buyout when bicycle-enthusiast Adrian Williams became shareholder and Managing Director. There are no conveyor belts in the Pashley factory, only a team of 20 men hand-crafting individual elements, using their learned craftsmanship and skills. This is a company that values quality of production over reduced costs and increased productivity retaining their original ethos which is precisely how they grew to the company that they are now. This ethos is what will ensure their existence and why people will continue to come back to them time and time again. I hope that Pashley make it to 100 years and beyond. Read more about Pashley at Obsessionistas. Daniel Having worked in design for the past decade, Daniel started ateliertally.com as a discussion of timeless, modernist product design. Trained as a graphic designer, he also has an avid interest in typography. You can follow him on Twitter @ateliertally.